If you know a blogger or anyone with a mile long to do list, please read this post on shaving the yak. Seth’s blog is a treasure trove of rare wisdom and this post is a classic. If you want productivity tips and finding the right way to market, then Seth Godin’s blog is a must-read.
What’s Yak shaving?
It’s a classic description of the long-winded process of doing several tedious steps to finally start doing the actual focus work.
In order to start crocheting, you will need to get the wool and the crochet needle. Then see the videos on YouTube, find the perfect design, then start the hobby.
When you want to write that one book, start that home business, it’s the research that bogs you down. You never get it done. When you want to decorate the kitchen, the clutter destroys your creative thinking.
When you want to write that blog post, a random email wanting to give you twenty dollars for a sponsored guest post drives you up the wall. While it’s impossible to totally ignore the yak, what you can do is read the post and recognize the “Yak alert!”
Changes I want to make in 2019
I am at a point in my life, where I am unable to do anything which bores me to tears. I need it to challenge my brain or my skills. I need to love it or have fun learning it.
This is why I loved writing my book on Probiotic food. It is a topic I research a lot about. Probiotics, I personally use. Something I have asked my patients to include in diet and they were helped! The best part, it’s available naturally in the right food.
By finding the topic which I was already ahead in research, the work got done quickly. Just not going to try shaving the yak. Been there, done that. It’s not working! What I don’t want to do is, waste my time boring myself.
Free Book for the Health Conscious
Just want to give a heads up. This book is free to download from 19th January till 20th January 23.59pm PST and on 23rd January again in honor of Netaji’s pre-birthday celebration on the Great Indian festival on Amazon.
A few days back someone called me up about a totally awesome app, which is the next best thing. They just wanted to promote me.Is there a catch? Yes, there is. I just need to promote them everywhere. In exchange, they will promote ME everywhere. It’s that simple. Will this involve any payment? Not in material terms. But it will be an amazing experience and will make me a household name.
Hmm. I was left wondering. Do I want to be a household name? What or who is a household name? Did I start writing because that was the aim? Do I have the potential to be a coffee, chocolate, Nirma washing powder or Vicky Kaushal? That isn’t what I want!
Thus I totally neglected the wonderful opportunity for free (though questionable) publicity. That was going to need shaving the yak for publicity.Do what makes you shine. Inside out. This weekend I am visiting the book fair. That’s a bookworms idea of Disneyland. Are you doing something fun or after that Yak again?