Mompreneur biz focus:Mayura Amarkant the soothsayer

What made Mayura the  super woman ?What’s the  story ?

I belong to the Stone Age (so does my blog)

Hmm…Stone Age – the era when black and white, buffalo back televisions played only one channel, Doordarshan and later another channel was added to the list – DD Metro. We waited all week for the Sunday special treat, a movie that the family huddled together and watched.

Family outings, weekend picnics, long walks and holidays with grandparents was a normal way of life. We grew in a safe and secure world where our heroes were our parents and relatives.

Neighbours were part of the family and camaraderie was second nature. We didn’t need Facebook, Twitter, WhatsApp or any technology to remind us about birthdays, anniversaries and important occasions. We kept up with each other’s lives and stood by each other in times of crisis without expecting anything in return.

No mixer-grinder, microwave, mobile phone, dishwasher or washing machine. Mothers and grandmothers lovingly cooked all the meals and life was one big joint family. Evenings were full of loud squeals of kids who played with their mates till their moms dragged them home. The concept of tuitions was attached to ‘dumb’ kids. Schools took up the responsibility of coaching us for competitions and most of us ended up winning envious positions.

Life was simple and totally awesome. There was always time for everything. We caught up with our friends over a leisurely cup of chai. The highlight of this era is the amount of time we devoted to reading and discussion. Books landed up in our hands without any promotions. A recommendation from a friend or elder was enough for us to grab the book and read it from cover to cover.

My icons where Agatha Christie, Jane Austen, Carolyn Keene, Ruskin Bond, Enid Blyton, Anita Desai and Robin Cook, among others. Women’s magazines like Femina and Woman’s Era influenced our ideas on womanhood. Still other magazines like Stardust and Filmfare dished out filmy gossip. Our parents encouraged us to read the Times of India and Indian Express. Later, Mid-day became the afternoon paper where Marjorie Orr was a friend we met almost every day.

Quality content thus ruled our lives and we were open to healthy discussions over issues. Life was not about proving a point; it was about moving forward – together. We read almost everything – news, biographies, autobiographies, stories and poems. For us, genuine causes deserved to be spoken about and life hacks were passed down from the elder to our generation.

If you smiled or nodded at any or all the above, then my blog, diaryofaninsanewriter ,is for you.

In promotional terminology, if you are looking for quality content that you can consume leisurely, this blog is for you. There is something in it for every one – interviews, parenting articles, tips and tricks, social causes, inspirational meetings, stories and poems.

At present, I have kept technology, health and sports for later as I would need expert contributors for the same.

What inspires you Mayura?

I am inspired by almost everything around me – people, incidents, the doorbell, the fan, my kids, colleagues, husband, parents, in-laws, neighbours – just everyone. There is something that each person has to offer. It depends on whether we want to receive or not.

My life is extremely busy and nothing dramatic happening. I draw inspiration from my daily routine as I firmly believe that life’s joy is in the little things. No point in waiting for something big to happen. Finding joy and motivation in life’s little things make us happier individuals.

Give us  your favourite quote

‘Ugta rog aur ugta dushman jadd mein hi kaato’

What it means:
Arrest disease, sadness, enmity before they grow into unmanageable monsters. Anticipate the future and face issues, challenges and problems bravely with a plan to move forward. Life is simple, we can make it simpler by solving problems before they become too big.

Give our mompreneurs 3 super tips for inspiration

• It is easy to give up. Don’t.
• Give your kids an inspirational mother to look up to.
• Add mompreneurship to your daily task list.

What’s your vision with this blog?

I aim to put out quality content for my readers. I want to build a community of people who love reading and appreciate good writing. My blog should be the first thing they open every morning, just to check whether there is something that will touch their heart. Chai-time conversations around something they read on my blog is what I am looking at. Real sharing of thoughts, experiences and beliefs is what will keep this community growing.
Many ask me why this blog doesn’t carry my name. That is because there are many insane writers out there and each one has a fantastic view to put forth. Over time, I plan to invite guest bloggers and columnists who will give their valuable thoughts to the blogazine.

What charities are you a part of?

I am always around to support charitable causes. Whether it is Gift A Meal in Mumbai or Ek Umeed in Pune. I have delivered sessions to deaf and mute children and support several orphanages. I plan to own an NGO someday and work on mental health and rehabilitation of people. Fingers crossed.

Short bio
Brand Catalyst | Strategic Planner & Executor | Crisis Manager | IMC Professional
Institution builder with 16 years of experience
Marketing & Communications expert
Soothsayer who can predict a brand’s future and customize solutions
Inspirational leader with a contagious positive attitude
An analytical problem-solver with excellent research, networking & writing skills
An articulate thinker with a 360-degree view to issues
A social media catalyst and influencer
A contemporary woman who teaches and practices work-life balance
A doctoral student whose research interest lies in women & leadership
Blogger at: diaryofaninsanewriter

So that was Mayura Amarkant blogger and writer extraordinaire ,enthusiastic friend,inspiring  mompreneur  and a tough act to follow.Even with her busy schedule her blog posts are never later than your morning cup of tea.

Do visit her blog and website and encourage  her brilliant writing.

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